Compelling - Insightful - Synergistic
Leverage Rich Media to Optimize Search!
Connect to friendly rich media Search engines to attract customers organically. When Organic Search is between 50%-60%, climbing search for improved ranking and position is mission critical.
Conversion is quite often an emotional response done subconsciously and in milliseconds.
We can now measure the behavioral “triggers” that lead to a conversion event. You can imagine how valuable and critical this can be for video support where investment is high or for key advertisers banking on big returns and payoffs from their spend.
Measure song titles by popularity, year created, genre, etc., and gain "deep dive" granular insights for the Brand. A significant value-add for your client!
Affiliate or Brand customized metric opportunities to add value.
With over 150+ GA song titles in the
soundcloud library, Gain new insight
from your audiences affinity for the
Grey’s Anatomy Brand.
Motion Content. Realized Goals. One Solution
Kodafi’s RMR i-units aren’t just the evolution of audience engagement for greater ROI, they’re a cost-effective solution to the creation and archiving budget constraints of video content.
While the standard YouTube video default clocks in at 400k per 7 seconds of 480p, our RMR i-Units produce twice the quality for the same file size, saving you valuable archiving cost and space.
The marketing power of interactive content has grown exponentially in recent years. It’s bolstered by consumers’ desire to engage and connect with an “audience first” model, rather than the staid “media first” credo of the past.
For years, marketers have deferred to copy and design as a basis for campaigns, to which they’ve been tasked to extrapolate whatever metrics and intelligence possible. But what is the main driver behind campaign goals? Conversions and sales!
Now there is a better way.!
Kodafi’s RMR i-units are built from a marketing perspective, with a “metrics first” philosophy that hones in on relevant intelligence that static content simply can’t produce. Content is only as valuable as the ROI reward. and ours is as revolutionary as it is cost-effective.
Finally, identity data that can be resolved across media and device! It’s time to access the resolved data that truly matters:
Your actual visitor!
Kodafi’s Identity Resolution Graphs offer the ability to analyze disparate data across time, entities, devices, media and platforms, to construct a cohesive, unified customer profile.
With the advent of QuickTime’s movie trailers, the creative door flung open offering a more dynamic range of storytelling by including additional interactive content to create intrigue and invite discovery. These “SuperTrailers” were also wired to measure visitor traffic and impact by viewing Brick and Mortar theaters within local Geo's to gain early-on insight of their audience. This intense intelligent mapping platform displayed a comprehensive view of all 326 Metropolitan Statistical Areas and 210 Nielsen DMA’s allowing Disney, Weinstein Co, and the Mini-Majors to consider affinity and viewership prior to release and marketing spend.
Fast forward to today, and the playing field is far more strategic, with a benefit and value far beyond the Motion Picture vertical. Using ID graph technology with it's ability to stitch together a visitors path across media, device and location, this ID mapping ensures your ads are more targeted because they are actually relevant by virtue of personalization.
Give us a shout! We would welcome the opportunity to show how you can benefit in ways you never imagined.
See our platform in action and request a personalized demo.
We welcome your interest and look forward to hearing from you.
Your Goals 
Our Solution